A woman's right to Choos: Shu Qi's shoe collaboration
Actress Shu Qi receives a bespoke footwear collection as the label looks forward to some red carpet exposure on the mainland
What began as one pair of bespoke Jimmy Choo shoes made for film star Shu Qi grew into a small capsule collection when delivered to her earlier this month. There were four pairs from the spring-summer 2013 collection, including a black and a pink pair of fine glittery lace evening shoes, very on-trend turquoise metallic water snake sandals and a pair of black trimmed, gilded evening shoes. There were also two bespoke pairs of crystal-studded platforms, one in nude satin and the other blue.
The project began late one afternoon during the fashion shows in Milan last September.
Shu is enjoying a Cinderella moment. Sitting in a showroom surrounded by high heels in every hue, with drawings of more shoes spread out on a coffee table in front of her and swatches of leather at her fingertips, the beautiful, willowy actress is discussing what she likes to wear. Sitting next to her is Simon Holloway and kneeling by her feet Sandra Choi, co-designers of Jimmy Choo shoes. The designers are offering to make her a bespoke pair of shoes. "You can have whatever you wish," says Choi.
Who could refuse such an opportunity? Jimmy Choo has become a byword for superchic heels - the type that looks most at home on the red carpets and fashion catwalks and is synonymous with celebrity.