Declining birth rates and later marriages in the west mean there are less children who are traditionally been big consumers of cereals. 
Photo: Getty Declining birth rates and later marriages in the west mean there are less children who are traditionally been big consumers of cereals. 
Photo: Getty
Declining birth rates and later marriages in the west mean there are less children who are traditionally been big consumers of cereals. Photo: Getty
CNBC

Cereal's losing its crunch according to researchers

Global research firm says the need for convenience along with an increasingly mobile workforce is changing breakfast

Topic |   CNBC
Declining birth rates and later marriages in the west mean there are less children who are traditionally been big consumers of cereals. 
Photo: Getty Declining birth rates and later marriages in the west mean there are less children who are traditionally been big consumers of cereals. 
Photo: Getty
Declining birth rates and later marriages in the west mean there are less children who are traditionally been big consumers of cereals. Photo: Getty
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