ParknShop has more than 300 shops across Hong Kong that come under a few different monikers, but customers know exactly what they are getting, argues Andrew Sun. Photo: Edward Wong ParknShop has more than 300 shops across Hong Kong that come under a few different monikers, but customers know exactly what they are getting, argues Andrew Sun. Photo: Edward Wong
ParknShop has more than 300 shops across Hong Kong that come under a few different monikers, but customers know exactly what they are getting, argues Andrew Sun. Photo: Edward Wong
Andrew Sun
Opinion

Opinion

Mouthing Off by Andrew Sun

Food le Parc? ParknShop, Hong Kong people are not fools – we’re too savvy for name games

  • ParknShop enjoys disguising its brand under multiple identities, but the truth is they are fooling no one, argues Andrew Sun
  • Hong Kong shoppers are wise to that old trick, and will always find the freshest produce at the cheapest price

ParknShop has more than 300 shops across Hong Kong that come under a few different monikers, but customers know exactly what they are getting, argues Andrew Sun. Photo: Edward Wong ParknShop has more than 300 shops across Hong Kong that come under a few different monikers, but customers know exactly what they are getting, argues Andrew Sun. Photo: Edward Wong
ParknShop has more than 300 shops across Hong Kong that come under a few different monikers, but customers know exactly what they are getting, argues Andrew Sun. Photo: Edward Wong
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Andrew Sun

Andrew Sun

Andrew Sun has dabbled in many shades of the media spectrum for 25 years, from college radio, TV, print and online columnist to starting film festivals, managing music labels and authoring food books. Someday he will figure what he wants to be when he grows up.