
Mainland people don't walk enough - an average of 6,699 steps, or about 5km, a day - and sleep less than they should, at about six hours and 40 minutes a night. That's according to data from a survey of Jawbone's seven leading global markets for its UP wristband, which tracks activity and sleep.
Compared with the US, Britain, Germany, France, Japan and Australia, UP wearers in China walk the least. Only users in Japan slept less at five hours and 47 minutes. The survey data was mined from "hundreds of thousands of UP users" in total, says Jawbone's head of channel and partner development, Jorgen Nordin. He declined to provide an exact figure.
Overall, no country hit the widely preached recommendations by health and medical experts of 10,000 steps daily and seven to eight hours of sleep for good health. Users in Britain topped the table for walking (8,261 steps) and sleeping (seven hours and five minutes - edging out Australia and France by a minute).
In a rapidly expanding market of activity trackers, Jawbone hopes to set itself apart by turning data into personalised insights that "nudge" users towards smarter and sustained lifestyle changes.
"Our competitive advantage is making sense of data and allowing the end-user to use the data to act differently," says Nordin.
He offers other nuggets gathered from UP users: those who use a phone in bed within an hour of going to sleep get 13 minutes less "sound sleep", while laptop users lose 37 minutes. Those who sleep with a partner get 15 minutes more deep sleep on average.
