Most popular Spotify K-pop playlist ‘K-pop Daebak’ celebrates 7-year milestone and over 5 billion minutes streamed
- Launched on September 12, 2014, the playlist has been listened to for roughly 5.3 billion minutes by Spotify listeners, the steaming service announced
- The United States, Indonesia and the Philippines, in that order, are where most listeners came from
Spotify users have listened to over 5 billion minutes of the streaming platform’s most popular K-pop playlist, the company announced on Monday.
Launched on September 12, 2014, the “K-pop Daebak” playlist has since accumulated over 3.1 million followers during its seven years on the music app.
According to Spotify, the playlist has been listened to for roughly 5.3 billion minutes over nearly 1.7 billion streams, with around 70,000 tracks featured on the K-pop playlist during that time.
Though it’s not the only popular playlist related to K-pop, or even South Korean music, on Spotify, K-pop Daebak’s reach and impact is immense.
The first official K-pop playlist on Spotify, and therefore curated by the app rather than individuals, K-pop Daebak’s playlist has mostly been enjoyed by Gen Z, with over 50 per cent of listeners aged 18 to 24. The next biggest group of listeners were aged 25 to 29, counting for about 20 per cent of streams.