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K-pop, Mandopop, other Asian pop
K-dramaBands

K-pop girl group Itzy release new song Mafia in the Morning, and explain the meaning behind their EP title Guess Who

  • The title of Itzy’s trap-fuelled dance-meets-hip-hop track is a reference to the popular party game Mafia
  • Following its release, “MITM” trended worldwide on Twitter as fans expressed excitement over the song, which was released with a dynamic music video

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K-pop girl group Itzy have dropped their latest single, Mafia In the Morning. Following its release, “MITM” trended worldwide on Twitter. Photo: YouTube/JYP Entertainment
Tamar Herman

Rising K-pop team Itzy returned on Friday with a new single, Mafia In the Morning.

The sharpshooting single fronts the five-member team’s “Guess Who” EP, the band’s fourth Korean mini-album since 2019, which also dropped on Friday.

Literally titled Ma. Fi. A In the Morning in Korean, Itzy’s trap-fuelled dance-meets-hip-hop track is dubbed solely as In the Morning in English. The title is a reference to the popular party game Mafia, and a metaphor for aiming to be caught in a relationship.

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Itzy, whose name is typically stylised in all-capital letters, have seen their international profile grow and they regularly top charts in South Korea.
Itzy’s international profile has risen. Photo: Getty Images
Itzy’s international profile has risen. Photo: Getty Images

Guess Who follows the release of their “NOT SHY (ENGLISH VER.)” album in January, which featured several of their hit songs recast in English.

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