From laptops to wine stoppers; How the world’s top automotive brands judge what’s right in product licensing
Italian automaker Ferrari sought to build its brand awareness to a growing market with the Ferrari World Abu Dhabi amusement park. Photo: AP
From laptops to wine stoppers; How the world’s top automotive brands judge what’s right in product licensing
Topic |
Motoring
Updated: Monday, 6 Feb, 2017 3:38pm
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Italian automaker Ferrari sought to build its brand awareness to a growing market with the Ferrari World Abu Dhabi amusement park. Photo: AP
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