Apple CEO Tim Cook offers employees 50pc discount on Apple Watch
Want an Apple Watch but put off by the price tag? Time to make friends with an Apple employee.
Apple CEO Tim Cook announced this week that all staff at the company will be eligible to receive a 50 per cent discount on Apple Watch and Apple Watch Sport (though not on the US$10,000+ gold Apple Watch Edition).
Cook emailed a memo to the company yesterday offering the discount, according to Fortune magazine.
“I know many of you have been looking forward to choosing an Apple Watch for yourselves. We want to make it easy for you,” he wrote.
He added that the Employee Purchase Plan will be valid from Friday in all initial launch markets.
Pre-ordering of Apple Watch will be available in Australia, Canada, China, France, Germany, Hong Kong, Japan, the UK and the US, with customers able to pick up their watches from April 24 onwards.
When Apple Watch is released in more countries Apple employees there will be able to enjoy the discount as well. This special employee discount plan will start from pre-order and last for 90 days after the availability, Cook said.
Apart from Apple Watch and Apple Watch Sport, with a price tag starting US$350. Apple also offers its employees US$550 discount on the far more expensive Apple Watch Edition.
This is not the first time that Apple has offered employee discount for the launch of a new product. It was previously reported that Apple gave staff first-generation iPhones for free.
There are 66,000 Apple employees based in the US, according to the company.
Apart from the discount, Cook also revealed that more than 1,000 Apple Watch apps have been sent for approval for the Apple Store.
"We think that Apple Watch is going to delight our customers in ways that people can’t yet imagine. We want you to share in that experience right alongside them,” Cook wrote.