TripAdvisor came under fire earlier this month when Which? Travel accused it of failing to stop fraudulent posts. Photo: Alamy
TripAdvisor urges Google and Facebook to step up fake-posts fight after it detects over a million bogus reviews
- A TripAdvisor report found that 2.1 per cent of 66 million reviews – nearly 1.4 million – submitted to the site in 2018 were fake
- One senior director says that as long as other review platforms aren’t taking aggressive action, fraudsters will continue to exploit businesses for cash
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TripAdvisor came under fire earlier this month when Which? Travel accused it of failing to stop fraudulent posts. Photo: Alamy