People wearing face masks walk along the Bund in Shanghai. Virtual tours to such popular tourist areas, and other major attractions in China such as the Great Wall and Forbidden City, are helping many guides survive the pandemic. Photo: VCG via Getty ImagesPeople wearing face masks walk along the Bund in Shanghai. Virtual tours to such popular tourist areas, and other major attractions in China such as the Great Wall and Forbidden City, are helping many guides survive the pandemic. Photo: VCG via Getty Images
People wearing face masks walk along the Bund in Shanghai. Virtual tours to such popular tourist areas, and other major attractions in China such as the Great Wall and Forbidden City, are helping many guides survive the pandemic. Photo: VCG via Getty Images

Virtual tours of China giving a ‘try before you buy’ taste of the country – and could be what the tourism industry needs when physical travel resumes

  • Virtual reality is helping tour operators in China survive the pandemic but will only ever be the ‘next best thing’ while technical limitations remain
  • Their true worth could be in helping potential tourists decide if a country is worth visiting and drumming up positive publicity at a difficult time

Topic |   China travel
People wearing face masks walk along the Bund in Shanghai. Virtual tours to such popular tourist areas, and other major attractions in China such as the Great Wall and Forbidden City, are helping many guides survive the pandemic. Photo: VCG via Getty ImagesPeople wearing face masks walk along the Bund in Shanghai. Virtual tours to such popular tourist areas, and other major attractions in China such as the Great Wall and Forbidden City, are helping many guides survive the pandemic. Photo: VCG via Getty Images
People wearing face masks walk along the Bund in Shanghai. Virtual tours to such popular tourist areas, and other major attractions in China such as the Great Wall and Forbidden City, are helping many guides survive the pandemic. Photo: VCG via Getty Images
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