Room categories at The Pig at Harlyn Bay in the UK have names including Snug, and Cheap and Cheerful. They are part of a trend of informality that reflects the casual vibe hotels want to project.
Out with Standard and Deluxe hotel rooms, in with Shoebox, Broom Cupboard, and Extreme Wow
- W Hotels started the trend with room names such as Wonderful, Marvelous and Fantastic. Now names such as Zing, Zest, and Habitat reflect hotels’ casual feel
- Others make a virtue of honesty, with names such as Tiny, Cosy, and Snug and – at the other end of the spectrum – Spacious, Roomy, and Big Comfy Luxe
Room categories at The Pig at Harlyn Bay in the UK have names including Snug, and Cheap and Cheerful. They are part of a trend of informality that reflects the casual vibe hotels want to project.
