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A visitor takes a selfie on a bridge over the Grand Canal in Venice. Day-trippers will soon be charged to enter Venice, and their movements will be tracked. Photo: Getty Images

Venice to make tourists pre-book and charge day trippers an entry fee, as well as track their movements around the city, to reduce the strain on resources and residents

  • Venetian authorities are taking steps to control the flow of tourists and will charge day trippers at least US$3.50 to enter the city
  • The city will bar entry to tourists once it is deemed full, and CCTV cameras, optical sensors and mobile-phone tracers will track visitors’ movements

From a control room inside the police headquarters in Venice, Big Brother is watching. To combat tourist overcrowding, officials are tracking every person who sets foot in the Italian lagoon city.

Using 468 CCTV cameras, optical sensors and a mobile-phone tracing system, they can tell residents from visitors, Italians from foreigners, where people are coming from, where they are heading and how fast they are moving.

Every 15 minutes, authorities get a snapshot of how crowded the city is, how many gondolas are sliding on the Grand Canal, whether boats are speeding or the waters are rising to dangerous levels.

Now, a month after cruise ships were banned from the lagoon, city authorities are preparing to demand that tourists pre-book their visit on an app and charge day trippers between €3 and €10 (US$3.50 and US$12) to enter, depending on the time of the year. Airport-like turnstiles are being tested to control the flow of people and, should the numbers become overwhelming, stop new visitors from getting in.
Luigi Brugnaro, mayor of Venice, wants to make tourism sustainable in the city. Photo: Giuseppe Cottini/NurPhoto via Getty Images

Venice mayor Luigi Brugnaro says his aim is to make tourism more sustainable in a city visited by 25 million people a year. But he acknowledges the new rules are likely to be a hard sell.

“I expect protests, lawsuits, everything … but I have a duty to make this city liveable for those who inhabit it and also for those who want to visit,” he said.

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Potential visitors are sceptical. “It brings the wrong tone in me when I hear that I have to pay entrance just to see the buildings in the streets of the city, because who decides who can go in?” said Marc Schieber, a German national in Venice for the current film festival. “I think it is probably a new way to generate money.”


Brugnaro said authorities had yet to decide how many people are too many, and when the new rules would kick in, though they were expected to come into force between next summer and 2023.

The scheme, first mooted in 2019, was postponed because of the coronavirus pandemic. During last year’s lockdown, Venetians marvelled at their city’s narrow alleys for once without throngs of tourists, the lagoon waters made pristine by the absence of motorboats. But as visitors returned to St Mark’s Square this summer, officials say Venice cannot afford, for its own survival, to let the numbers go unchecked.
Venice in 2019, before Covid-19. City authorities want to control the numbers of visitors to the city in future. Photo: Frank Bienewald/Light Rocket via Getty Images

Some 193,000 people squeezed into the historic centre in a single day during the 2019 Carnival, before the pandemic struck. On August 4 this year, the city counted 148,000, with the difference explained by the fact many United States and Asian travellers have not yet returned to Europe.

“There is a physical limitation on the number of people that can be in the city at the same time,” said Marco Bettini, director general of Venis, the IT company that built the monitoring system in partnership with phone operator TIM.

“We don’t want to leave anyone behind or stop people coming to Venice. We want people to book, tell us where they want to go, what they want to visit, to provide a better quality of service.”


Residents, students and commuters will be exempt from the tourist tax. So will those spending at least one night in a Venice hotel, given they will have already paid the overnight tariff of up to €5 a day levied by the city.

Navigation on the canals of Venice has resumed, and public transport is crowded again. Photo: Mauro Ujetto/NurPhoto via Getty Images

Brugnaro brushed aside concerns about privacy, saying the data collected was anonymous. But his message was clear: by controlling the number of tourists that come to Venice, he also wants travellers to behave.


“There’ll be conditions attached to obtain priority bookings and discounts,” he said. “You can’t come in your swimming suit. You can’t jump from a bridge or get drunk. Whoever comes must respect the city.”

In Venice, where the number of residents in the centre has shrunk to just 55,000, from about 175,000 in the 1950s, Brugnaro’s plan is the subject of heated debate, with some worrying it will deter less well-heeled tourists and turn the city into a theme park.

The Smart Control Room monitors tourists in Venice. Photo: Andrea Merola/Bloomberg

Others, such as 50-year-old Stefano Verratti, who sells Murano glass near the railway station, backed the idea of discouraging day trippers.


“I have been here for 30 years, and it used to be very different. Before Venice was really romantic,” he said. “Now it’s just people rushing to buy a kebab, take a quick selfie on the Rialto bridge, and then rushing to take a train. I don’t know if they really enjoy it.”