Perhaps that's because The Goring is where Kate Middleton spent her last night as a commoner before marrying Prince William and becoming the Duchess of Cambridge.
Yes, for £8,500 (HK$107,000) a night. For that, you'll get the four-room Royal Suite, which boasts a dining room with a grand piano, a four-poster bed in the master bedroom, a drawing room (pictured) and an expansive terrace overlooking The Goring's back garden (pictured). Standard rooms start at a less-regal £470.
The chiefest of them, in fact. The Goring recently became the only hotel in the world to have a royal warrant from Queen Elizabeth, who lives just down the road. It's her official purveyor of "hospitality services".
She doesn't. But even Her Majesty likes to get out of the house once in a while. When Buckingham Palace isn't suiting the royal mood, she'll often throw a dinner party or host a private get-together at The Goring. Linley, her nephew Viscount Linley's firm, did the revamp of the bright, luxe dining room (pictured), with its thick golden curtains and Swarovski-crystal cherry-blossom chandeliers.
Yes and no. By hotel standards, it's petite. As managing director David Morgan-Hewitt puts it: "We're a baby grand: a bloody great grand hotel that someone shrunk." The 69 rooms and suites have all been lushly refurbished within the past five years and all are showcases for great British interior designers - Russell Sage, Nina Campbell, Tim Gosling - with Gainsborough silks on the walls and bespoke furniture crafted in English workshops.
Let's say "appropriately friendly and relentlessly polite". It has the warmth of a family-owned hotel - the Gorings have owned the place for all of its 103 years - and the front-desk and concierge staff never miss a chance to greet guests by name. The traditional English formality, though, is tempered by touches of wit and whimsy.
