1. Neck candy The deluge of mid-market, American clothing retailers in Hong Kong has been met with equal parts excitement and indifference, according to The goods ’ unscientific straw poll of our mates in the pub. While some of the big names have gone all in with huge billboards and wall-to-wall advertising, American Eagle has been a bit more subtle in its approach, trusting people to discover the affordable yet fashionable items it has in stock. We love its selection of ties (HK$170 each), which come in a variety of great materials and patterns. Our picks include the chambray (right) and the polka dots (left). American Eagle is in Harbour City, Tsim Sha Tsui, tel: 2730 6939. 2. Monkey business Nothing irks The goods more than when people think what they're wearing is "unique" or really shows off their "personality" when, in reality, they've stolen the look from a style blog or someone's Instagram account. This phenomenon explains the current popularity of monk-strap shoes, which have been hijacked by the Johnny-come-latelys. We recommend sticking to the classics and you can't get more sensible yet stylish than the JM Weston suede calfskin ankle boot (left; HK$5,600) and the vivid but never try-hard orange suede moccasin (right; HK$4,500). JM Weston is in Hutchison House, 10 Harcourt Road, Central, tel: 2234 7288. 3. Cane-do spirit Movember is around the corner, meaning men from all walks of life are about to grow the most ridiculous facial hair possible to raise awareness of male health issues. We fully support such efforts and heartily recommend that guys looking to grow a twirly, French duke-type moustache also invest in a dramatic Alexander McQueen cane, in the walking stick or the umbrella style (pictured; HK$4,000 to HK$5,200), to add a flourish to proceedings. When else will you get a chance to play the effete dandy and say it’s all for charity? Alexander McQueen is in Elements, 1 Austin Road West, Kowloon, tel: 2649 3098. 4. Cut loose Much like the economy, and indeed the circle of life, fashion has its cycles. What was cool years ago, and subsequently became very uncool, will almost certainly become cool again. Well, everything apart from flares and boot-cut jeans. Thankfully. The more perceptive among us may have noticed that the skinny fit and the skinny look is on its way out. Trousers, jeans and jackets are becoming looser and wider. You can see the way things are going most clearly with a brand like COS, which focuses on cut and draping rather than bells and whistles. The look of loose-fit purple blazer (HK$1,900) and trousers (HK$990) sums up the immediate future of men’s fashion. The simple but relaxed ensemble is completed with a green roll-neck (HK$690), lovely slip-ons (HK$690) and a leather man-bag (HK$1,500; all right). For something a little more “youthful”, try this look of jacket (HK$1,250), loose-fit trousers (HK$990), boots (HK$1,350), striking yellow shirt (HK$590) and baseball cap (HK$550; all left). COS is at Fashion Walk, 2 Kingston Street, Causeway Bay, tel: 2887 2397.