Who founded it? The New York-based costume jewellery label was created by Korean twins Kate and Chloe Lee. The duo studied at Parsons The New School for Design before pursuing individual careers in fashion at brands including Ralph Lauren, Calvin Klein and Nautica. They eventually decided to pool their experiences and create their own label, which channels the New York hipster vibe.

Why we love it: Avec New York gives classic designs a modern revamp for a contemporary audience. Pearls become the eyes of smiling faces and coloured pavé stones create letters. The results are light-hearted and fun.

What we’d pick: the Double Pyramid Chain Rings (top left; HK$3,490) contrast toughlooking studs with a delicate chain. The Inez pearl earrings (above; HK$4,390 a pair) are a modern take on a classical favourite. We’re also smitten with the Love Pearl Plain Ring (top right; HK$3,890) – perfect for the girl who wears her heart on her sleeve.

Where can you get it? Avec New York is available at Harvey Nichols, The Landmark, Central, tel: 3695 3388.