Dr Amy Lehman. Of her tattoo, she says: "I'm not joking when I say it's the alternative marketing strategy of the Lake Tanganyika Floating Health Clinic. It really works." Photo: K.Y. Cheng

Extreme marketing: Dr Amy Lehman tattoos African lake on back to promote clinic

Founder of Lake Tanganyika Floating Health Clinic, on a visit to Hong Kong, talks to Gloria Chan about her mission in central Africa and the reason for all that ink

TOP PICKS

Dr Amy Lehman. Of her tattoo, she says: "I'm not joking when I say it's the alternative marketing strategy of the Lake Tanganyika Floating Health Clinic. It really works." Photo: K.Y. Cheng
READ FULL ARTICLE