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Men’s trends: Ted Baker trunks, MCM studs, and Z Zegna nerd-chic

Abid Rahman surveys the shelves to keep you up to date

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Abid Rahman

Stud muffling Modern Creation Munich, or MCM as it’s more widely known, is distinctly unGerman in its approach to fashion. Uber flamboyant, it loves to embellish leather bags in the loudest of colours with studs and detailing. The brand isn’t all shouty, though. The M Moment collection shows how studs used with black leather can be classy. The backpack (above left; HK$11,200) and the briefcase (above right; HK$7,500) come in luxurious leather and feature the “M” motif in silicone studs. MCM is in Times Square, Causeway Bay.

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Outre space The techy, nerdy sub-line of swish Italian label Ermenegildo Zegna, Z Zegna does “yoof” by adding a splash of colour and using sporty fabrics such as neoprene – two things The goods is rather keen on. The label’s summer’s collection features a lot of cobalt blue, as seen in this look of chunky cardigan (HK$7,700), white shirt (HK$3,000), printed tee (HK$1,500) and blue trainers (HK$3,800; all above right), although the shorts are not available in Hong Kong. We also like the nerd-chic look, perfected here with yellow tech-fabric outerwear (above left; HK$7,700), which manages to stay on the right side of cool and the wrong side of trainspotter. The ensemble includes a white shirt (HK$3,000) and trainers (HK$3,800). The suit, however, isn’t available in Hong Kong. Z Zegna is in IFC Mall, Central.

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Catch of the day “Swimming, swimming, swimming, swimming, just stay in your lanes” is a catchy lyric from Latchmere, by the Maccabees, a song that always reminds The goods of those awkward times trying to impress girls at public pools – made worse by the inability to actually swim. This wave (honk!) of nostalgia for our university days was brought about by looking through Ted Baker’s perfect-for-the-summer collection of swimming shorts (above; starting at HK$950), which includes a number of patterns and prints. Lovely jubbly. Ted Baker is in Pacific Place, Admiralty.

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