Hong Kong product designer on what makes local designs unique
Freeman Lau, of KL&K Creative Strategics, creates modern products that incorporate traditional Chinese elements. “Hong Kong designers do not have the burden of history or heritage. They see Chinese culture from an international perspective,” he says
Tell us about the Pawnbroker series that is part of the Confluence 20+ exhibition at City Hall. “It started with the concept of implementing the pawnbroker sign onto a folding chair, a common piece of household furniture. Pawnbroker signboards on street corners were a signature feature of the Hong Kong street scene. Few pawnshops remain nowadays. In collaboration with Profilia of West Germany (Far East), we aim to start a new ‘Chair Fun’ series, and also pay tribute to our collective cultural memory.”
Describe your design style. “I love to find stories from our culture and present them in a new visual language, bringing Chinese culture to a contemporary design level. My work is never overly ornate or elaborate. I tend towards minimalist forms, using Chinese motifs as decoration in a modern way.
“I start each project with a clearly defined concept, so my thinking moves from a cultural perspective to how it would work as a design story. For example, in 2001, I designed a calendar as a gift from our studio. The selected four-character idioms were squeezed and the characters overlapped with each other. It is not usual for us to write in this way but for me it embodied a sense of impermanence.”
Is there a project that has been especially exciting? “I recently designed an HKSAR 20th Anniversary Commemorative Watch. The dial indicates the years from 1997 to 2047 in decades, separating the surface into 24 sections. Each hour takes up two sections. The design acts as a reminder to treasure these 50 years under the principle of ‘One Country, Two Systems’.”