I’ve noticed fashionistas wearing T-shirts with big-brand logos on them. Are they being ironic? I’ve come to quite like that mix of sporty and fashionable. Can I go to the real brands for the genuine articles or are they Shenzhen fakes?
Logo’ing On, Sha Tin
The Dictator rules: Blame it on the ongoing 1990s revival, an era that championed the logo. Blame it on the athleisure movement. Whatever it is, yes, fashionistas are loving their logo tees. Gucci is the brand most featured in street-fashion snaps for this trend. In its Hong Kong boutiques, have a look at the cruise 2017 collection’s Gucci print “vintage weathered look” T-shirt in white cotton jersey with a retro version of its logo on the front and an embroidered flower patch on the back (HK$4,600).
Balmain has a series of gold silk-screen logos on all sorts of cotton tops, from vests to cap-sleeved T-shirts, with gold-tone, embossed buttons on the left shoulder (HK$1,645 and up). Givenchy has been in the T-shirt game for many seasons now and features its logo on several styles, including an oversized black cotton tee printed with “Givenchy Paris” in white (HK$5,600 and up). Alexander Wang is definitely playing with irony on his boxy cut, white cotton tee featuring his eponymous logo, which morphs into a long barcode (HK$1,900). We’d never condone fakes or be seen crossing that border.
Why would we? You can get yourself a bona fide, fashion editor-approved Adidas T-shirt at one of its stores for less than the cost of a visa and train ride to Shenzhen – as little as HK$199 to HK$259. You can also source similar tees at most sports stores, including Nike and Champion. Finally, if you’re feeling the winter chill, many of the above brands also make logo sweatshirts.
I’d like one of those glamorous baseball hats for winter. I went to Chanel but they didn’t have any. Where can I find one that is obviously not from the sporting supplies store?
Playing Ball, Sheung Wan
The Dictator: Good idea. The humble baseball cap has been quietly doing its job, shielding eyes from the sun and hiding bad-hair days, since its first incarnation around 1860. Now you want a designer model. We haven’t seen such frivolously bedazzled baseball caps since the 1980s and, even back then, they were almost exclusively the domain of crazy aunts and eccentric grandmothers. That’s how you’ll appear unless you style your total look very carefully.
Chanel’s Hong Kong boutiques are all out, but if you’re hung up on that brand, you’ll be able to find some from its spring-summer 2016 collection or older via farfetch.com and ebay.com. Alternatively, you could go crazy with the Venna by Patrick Wong baseball caps decorated with embroidered tape, studs, beads and more (HK$2,750 each; Lane Crawford). Dinu Bodiciu has great fun with headwear including caps in felt or straw embellished with acrylic (HK$1,080 to HK$1,200; The Refinery, PMQ, 35 Aberdeen Street, Central).
Hat maven Eugenia Kim has also reinterpreted the baseball cap, in woven fibres or felt, as on her Quinn hat in navy topped with a fuchsia pom-pom (HK$1,659; netaporter.com). Moschino has some fabulous printed leather hats with metal Moschino lettering across the front (HK$4,599), among others. We love the subtle luxury of Loro Piana’s seemingly simple baseball hat in waterproof and wind-resistant grey, beige, black or red cashmere, with only a small logo ring on the side revealing its famous provenance (HK$3,600).
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