Soju is South Korea’s most popular tipple, with the average citizen over 20 getting through 1½ bottles per week.
Soju: the secret to drinking South Korea’s favourite tipple, not to be confused with Japanese shochu
- Clear in appearance, soju is smooth, with a clean taste, viscous texture and hints of sweetness on the finish
- The average Korean aged over 20 drinks 87 bottles of soju a year, or 1½ bottles per week
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Wine and Spirits
Soju is South Korea’s most popular tipple, with the average citizen over 20 getting through 1½ bottles per week.