Changchun Jingyuetan National Scenic Area. Residents of the northeastern city are escaping for weekends of wild camping on the edge of the city, including at winter ski resorts. Photo: Getty Images
Changchun Jingyuetan National Scenic Area. Residents of the northeastern city are escaping for weekends of wild camping on the edge of the city, including at winter ski resorts. Photo: Getty Images
Mark Footer
Opinion

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‘Wild trips’ to ‘secret resorts’ on China’s urban fringes promoted by social media influencers take off as weekend substitutes for longer holidays

  • Conventional tourism is still often disrupted by Covid-19 restrictions, so this summer, urban dwellers in China are going on ‘wild trips’ to get close to nature
  • Word spreads quickly on social media about off-grid places in cities’ outskirts, and outdoor gear retailers and bed and breakfasts have seen a boom in business

Changchun Jingyuetan National Scenic Area. Residents of the northeastern city are escaping for weekends of wild camping on the edge of the city, including at winter ski resorts. Photo: Getty Images
Changchun Jingyuetan National Scenic Area. Residents of the northeastern city are escaping for weekends of wild camping on the edge of the city, including at winter ski resorts. Photo: Getty Images
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