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Celebrities

Why is Manny Pacquiao getting involved in cryptocurrency when Floyd Mayweather got so badly burned?

STORYKevin McSpadden
Filipino boxer Manny Pacquiao has launched a cryptocurrency called PAC Token, which will be used to buy or sell bespoke experiences for fans, according to GCOX, the Singaporean company behind the product. Photo: AFP
Filipino boxer Manny Pacquiao has launched a cryptocurrency called PAC Token, which will be used to buy or sell bespoke experiences for fans, according to GCOX, the Singaporean company behind the product. Photo: AFP
Bitcoin

Some celebrities have launched their own coins, one is involved in mining and these twins have built a wildly successful exchange company

In 2017, the price of bitcoin, and its sister coins, exploded, and then crashed. It was one of the most remarkable financial bubbles in recent memory.  

While the market has stabilised since that year, one positive outcome is that cryptocurrencies, and specifically the industry’s most famous brand, bitcoin, have entered the mainstream.

While the market has stabilised since that year, one positive outcome is that cryptocurrencies, and specifically the industry’s most famous brand, bitcoin, have entered the mainstream

When researching celebrities who have invested in bitcoin, or other cryptocurrencies, the question is not “who has invested?” but rather “who has NOT invested?”. Which is why STYLE took it to the next level:

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We wanted to find celebrities who are deeply involved in cryptocurrency. Some have launched their own coins, one is involved in mining and a pair of twins have built a wildly successful exchange company.

At this point, we probably need to explain the difference between the terms “bitcoin” and “cryptocurrency”.

Think of the two words like squares and rectangles: a square is a rectangle, but a rectangle is not a square. Bitcoin is a cryptocurrency, but cryptocurrency is not bitcoin. There are thousands of cryptocurrencies across the internet, but bitcoin is easily the most important and it drives the market.  

A bitcoin logo is visible on a cryptocurrency ATM in Santa Monica, California. Photo: Reuters
A bitcoin logo is visible on a cryptocurrency ATM in Santa Monica, California. Photo: Reuters

Cryptocurrencies are tokens built on the blockchain, a technology that allows for hyper-security and individualisation because it is built on a distributed ledger. This means that every transaction can be marked for later reference.

Idealists view tokenisation as a tool to eliminate fraud and empower the masses. For example, a token could be applied to a priceless piece of art and replicas could be teased out of the market because they are not accompanied by a token.

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