Sơn Tùng M-TP is currently making music history – not only in his home country of Vietnam, but throughout Asia. According to VnExpress International , Tung became the first Vietnamese singer to hit 8 million subscribers on YouTube. The 27-year-old “Prince of Vietnamese Pop” is also one of the highest-paid singers in the country, according to Popnable. No one knows exactly how much Tùng charges per show, but a stage director and event organiser revealed that he was the first Vietnamese singer get paid “nine zeroes” in dong (upwards of US$43,400), according to VTC . The crazy rich life of Indian billionaire Gautam Singhania Besides his shows, he also makes around US$43,600 per month from his YouTube channel, that currently has 9.4 million subscribers, according to YouTubers.me. The website also estimates his net worth at US$2.5 million. The founder of his own M-TP Entertainment Company also boasts plenty of endorsements with brands such as Oppo, Biti’s, Yamaha, Jollibee, Ivy Moda, Shopee and Oshin, he also earns hundreds of thousands of dollars a year from those endeavours – and his salary is increasing every year, according to CafeBiz. So how exactly did the young millionaire get his name out there, and what does he spend his cash on? Crazy rich Indian mansions – from Ambani’s Antilia to SRK’s Mannat His music videos V-pop fans were shocked at the sheer amount of money Tung invested in his 2019 music video for Give it to Me – 232 million views and counting – which was shot in Los Angeles and featured American rapper Snoop Dogg and singer Madison Beer. However, his OTT music videos are one of the keys to his success: his fans always look forward to his MVs for their striking cinematography and high production values. Give it to Me was the fastest Vietnamese music video to hit one million views on YouTube, taking just eight minutes, according to VnExpress International , and later became the fastest MV to hit 100 million views (in 15 days and 19 hours). It reached these milestones even faster than some international artists like Taylor Swift, Miley Cyrus, BTS, Cardi B and Ed Sheeran, according to 2sao. Tùng also invested plenty in his 2018 music video for Run Now , which featured Thai actress Davika Hoorne and was directed by Koinrush, the team that produced music videos for famous K-pop acts like Got7, Twice, Hyuna and Blackpink . VnExpress International also reported that when it came out, it became Asia’s most-viewed music video on YouTube in a day, hitting 22 million views in 24 hours and even beating out BTS, whose music video for DNA reached 20.9 million views in the same time frame. (However, the K-pop supergroup soon took back their throne with Boy with Luv in 2019.) Why Thai K-pop fans are buying ads on tuk-tuks across Bangkok His lavish image and style Fans are also drawn to Son for the luxurious style he shows off in his music videos and concerts; he’s splurged plenty on clothes and accessories for his music videos within the last two years alone. For example, in Give it to Me , he appeared as a cool rich guy in Joshua Tree National Park with a truly impressive wardrobe: a Fendi shearling jacket, a Versace leopard-print shirt, a Burberry jacket and shirt, Louis Vuitton shirts and a cap, a Gucci belt, an AWC shirt, Nike shoes and – the most expensive cherry on top – a Rolex Oyster Perpetual Sky-Dweller on his wrist. His outfits in Run Now were similarly impressive, featuring many of the same brands as Give it to Me . He took his timepiece game even further, though, opting for a blinging Hublot Classic Fusion King Gold Diamond Pave watch. Fans might wonder if the song title Isn’t This Love refers to Tung’s love of Louis Vuitton, as he’s fully decked out in the brand throughout the music video. He splashed US$65,000 on clothes and accessories for the music video, according to Ngoi Sao . Crazy rich Asian weddings of Vietnam – but who married who? His timepieces Tung is known as a watchaholic. He owns watches by Rolex, Hublot, Daniel Wellington and Chanel, among others. His favourites, which he’s spotted wearing regularly, include the Rolex Oyster Perpetual Day-Date, the Hublot Classic Fusion King Gold Diamond Pave and the Rolex Oyster Perpetual Datejust. Meet the 5 women competing for the title of China’s richest woman His rides Despite living in a country with one of the world’s largest populations (expected to hit 98.7 million this year) and highest motorbike use (No 2, according to WorldAtlas), Tùng doesn’t own as many wheels of his own as you might expect. He told CafeBiz he likes to use cars simply to avoid the sun and rain while getting around, or in his music videos. But this year, he added an SUV Mercedes-Benz AMG G63 to his car collection. He also owns a Range Rover Evoque, and rumour has it that he has a Ferrari F12 Berlinetta too, according to CafeBiz. Want more stories like this? Sign up here. Follow STYLE on Facebook , Instagram , YouTube and Twitter .