Marie Kondo’s decluttering empire: from Netflix shows Sparking Joy and Tidying Up to bestselling books, the Japanese queen of clean has amassed a US$8 million net worth
- Kondo now teaches her trademark ‘KonMari Method’ to aspiring decluttering experts who want to help people organise their homes in a course that costs US$2,250
- Her popularity has skyrocketed over the years, and she has even partnered with brands like Cuyana, The Container Store and Paravel to create merchandise
According to Celebrity Net Worth, Kondo has built an empire that’s worth US$8 million – all by helping people get rid of clutter. Her foray into new ventures is only increasing that figure.
So how does one make a multimillion-dollar fortune from decluttering? Let’s take a look at how the organising expert made her millions
Starting young
Marie Kondo’s fascination with decluttering and tidying up started at the young age of five. She mentions that she spent more time organising her dolls than actually playing with them as a child.
As a 19-year old university student in Tokyo, she started a consulting business as a side hustle which involved going to different homes and helping her clients declutter. “I did this work early in the mornings or on the weekends as a side business. And at one point I realised that outside my full-time job hours, every cell of my calendar was filled with appointments to organise people’s homes or offices. I saw a real need and a demand,” she told Harvard Business Review.
From her years of research and experience working with different clients emerged a unique approach to tidying: The KonMari Method.
Bestselling author
