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Celebrities

The Kardashians’ most successful businesses, ranked: from Kim’s Skims and new Skkn range, to Kylie Jenner’s cosmetics brand, Kourtney’s Poosh, Khloé’s Good American and Kendall’s 818 tequila

STORYFaye Bradley
Five women, five female entrepreneurs. Pretty impressive for one family! Photos: @khloekardashian, @kyliejenner, @skkn, @kourtneykardash, @kendalljenner/Instagram
Five women, five female entrepreneurs. Pretty impressive for one family! Photos: @khloekardashian, @kyliejenner, @skkn, @kourtneykardash, @kendalljenner/Instagram
Fame and celebrity

  • Kim Kardashian just released new beauty range Skkn by Kim, but let’s not forget her billion-dollar Skims empire, which has worked with Fendi, Tyra Banks and Heidi Klum
  • Kylie has been almost as successful with Kylie Cosmetics (including her wildly popular Lip Kits) and Kylie Skin, while Kris’ Jenner Communications isn’t doing badly either

Kim Kardashian has certainly come a long way since her days as frenemy Paris Hilton’s assistant. The same could be said for the rest of her famous family too.
Because now, more than a decade after the first episode of Keeping Up with the Kardashians aired, it’s clear that each reality star’s personal business ventures and side hustles have the ability to bring in the big bucks. And while some of those ventures have done very well, others – especially earlier attempts – well … not so much.
We take a look at the most successful companies owned by Kardashian-Jenners right now to find out who is the best business brain of the clan.

1. Kim Kardashian: Skims – US$3.2 billion

Coming out on top: no matter how successful her sisters are, it seems Kim’s entrepreneurial prowess is hard to beat. Photo: @skims/Instagram
Coming out on top: no matter how successful her sisters are, it seems Kim’s entrepreneurial prowess is hard to beat. Photo: @skims/Instagram
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Love her or hate her, it’s hard to deny that Kim Kardashian has been successful as an entrepreneur, in large part thanks to her shapewear brand Skims, which recently doubled in value and is now worth a whopping US$3.2 billion. After launching the business in 2019, the 41-year-old has seen the company go from strength to strength, and it’s cemented her own billionaire status since late 2021.
Kim Kardashian has used her star power to make herself millions, including calling in a few friends from Victoria’s Secret to help her launch new products. Photo: @candiceswanepoel/Instagram
Kim Kardashian has used her star power to make herself millions, including calling in a few friends from Victoria’s Secret to help her launch new products. Photo: @candiceswanepoel/Instagram

Among the highlights of Kim’s business career so far have been the fact that Skims managed to overtake its main rival Spanx, and when the company collaborated with Fendi, its products sold out within 60 seconds. Skims also partnered with Team USA at the Tokyo Olympics to design an exclusive range for the country’s athletes.

There was also that much-talked-about Victoria’s Secret supermodel campaign featuring Tyra Banks, Alessandra Ambrosio, Candice Swanepoel and Heidi Klum. Needless to say, we can only see Kim’s flagship brand getting bigger and bigger.

2. Kim Kardashian: Skkn by Kim (formerly KKW Beauty and KKW Fragrance) – US$1 billion?

Kim Kardashian attempts to look au naturel during a campaign shoot for her new Skkn by Kim skincare products. Photo: @skkn/Instagram
Kim Kardashian attempts to look au naturel during a campaign shoot for her new Skkn by Kim skincare products. Photo: @skkn/Instagram
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