Gen Z’s viral discovery of Hollywood’s biggest “nepotism babies” set the internet alight last year. It’s still a trending topic as netizens are realising the entertainment industry’s lack of meritocracy in recent years when it comes to spotlighting some up-and-coming stars – who happen to be the children of already super-famous celebs. Nepotism babies, aka “nepo babies”, refer to the actors, musicians, producers, models, business owners and showbiz insiders (the list goes on) who may have got a leg-up in their professions thanks to convenient family connections. While some famous faces have addressed their privilege and associated controversies, others have, much to the exasperation of their critics, argued that they earned their accomplishments alone. One of the biggest industries for nepo babies, it seems, is fashion. The field’s new generation of “It” girls seem to have sprouted from the fame of their big-name parents. Here are 12 of the biggest nepo babies who became successful fashion models … 1. Lila Grace Moss As the daughter of 90s cool girl Kate Moss, Lila Grace Moss has followed closely in her mum’s fashionable footsteps. Poised, pretty and a natural style icon, Lila began her modelling career at 14 (the same age that Kate did) and has walked on runways for Miu Miu, Fendi, Jacquemus, Versace and more. This month, the 20-year-old Brit-Uruguayan signed a deal with YSL Beauty. Who are Pamela Anderson’s dashing model sons, Brandon and Dylan Lee? 2. Hailey Bieber The 26-year-old American model counts actor Stephen Baldwin as her father, Alec Baldwin as her uncle, and her husband as pop star Justin Bieber. View this post on Instagram A post shared by Hailey Rhode Baldwin Bieber (@haileybieber) The LA socialite has starred in a string of campaigns from Calvin Klein and Versace to Ralph Lauren and Saint Laurent. hailey bieber in a "nepo baby" shirt in the midst of the debate is kind of a moment pic.twitter.com/msVNb8dW4c — A. (@ExposingSMG) January 6, 2023 Although she’s since stepped back from the fashion world, the Rhode skincare founder not-so-subtly responded to the nepotism baby discourse in January by strutting out in a shirt with the exact phrase emblazoned across her chest. 4. Blackpink’s Jennie Kim Many would argue that Jennie climbed her way to K-pop stardom by herself, but it’s hard to deny her high-flying parents and connections might have given some contribution to her success . Swerving to Mama Kim's lane pic.twitter.com/lmWcoqNtp4 — JENNIE 🤍 (@jenniedebuts) October 11, 2019 The 27-year-old Chanel ambassador reportedly has a mum who is a shareholder of South Korean entertainment and mass media company CJ E&M. The “Pink Venom” songstress has modelled for Calvin Klein, Gentle Monster and Boucheron. 5. Kendall Jenner Kendall Jenner, who counts Kim, Khloé and Kourtney Kardashian and Kylie Jenner as sisters, has referred to her reality TV fame as a double-edged sword. 7 of Angelina Jolie’s most iconic designer handbags, from Dior to Valentino On a reunion episode of KUWTK , the 27-year-old said that being associated with a reality TV show made her job and castings a “little bit harder”. “I definitely worked my way to where I am now,” said the 818 Tequila founder. 6. Leni Klum The 18-year-old daughter of supermodel Heidi Klum and R&B artist Seal (who adopted Leni when he married Heidi) told People she’s “grateful” for the head start she got in the industry, adding that she is putting in the time and effort too. Leni has walked for Dolce & Gabbana and worked with Michael Kors, Dior Beauty and GHD. 7. Lily-Rose Depp The Chanel muse is no stranger to fame, being the daughter of Hollywood icon Johnny Depp and model Vanessa Paradis. But when the 23-year-old starlet seemingly dismissed her privilege in an interview with Glamour last November, it didn’t sit well with the crowds. “People are going to have preconceived ideas about you or how you got there, and I can definitely say that nothing is going to get you the part except for being right for the part,” she said. 7. Gigi Hadid Supermodel Yolanda Hadid passed on some incredibly good genes to all her kids. Deconstructing Miley Cyrus’ new style era of archival fashion looks Having worked for endless brands including Tom Ford, Elie Saab, Prada, Burberry, Givenchy, Victoria Beckham, Chloe and more, the 27-year-old told Vogue Australia, “I know I come from privilege, so when I started there was this big guilt of privilege, obviously. I’ve always had this big work ethic because my parents came from nothing and I worked hard to honour them.” 8. Bella Hadid Like her sister Gigi , Bella Hadid is one of the most sought-after models of today. Just one year younger than her big sis, Bella has walked the runways for Dior, Victoria’s Secret, Balmain and the like. 9. Kaia Gerber Another fresh face to follow in her supermodel mum’s footsteps is Cindy Crawford’s stunning daughter, Kaia Gerber. The 21-year-old lookalike of her iconic mother has starred in campaigns for Versace, Alexander Wang and Marc Jacobs Beauty, and her career is only just getting started. In an interview with Elle, she expressed her gratitude of having a veteran mum in the business. 10. Lori Harvey Steve Harvey’s daughter may have grown up away from the spotlight, but the budding model is now leveraging her love for fashion with modelling gigs from Chanel to D&G. The 26-year-old is also making her mark in the skincare industry, starting her own label Skn by Lori Harvey – a name that fans have criticised Kim Kardashian of copying with Skkn by Kim. 7 handbags named after famous female icons, from Princess Diana to Selena Gomez 11. Georgia May Jagger Born to a rock star and fellow model, Georgia May Jagger could have the world at her feet if she so desired. The 31-year-old bombshell, who’s known for her signature gap tooth, has carved a formidable path in fashion working for Vivienne Westwood, Chanel, Miu Miu and Rimmel. We’re sure that her parents, Rolling Stones’ Mick Jagger and Jerry Hall, approve. 12. Cara Delevingne Cara Delevingne may be known for her kooky, “relatable” persona, but her upbringing is far from it. Her grandfather was the renowned publisher behind The Evening Standard and The Daily Express, while her godfather headed Condé Nast, the giant behind Vogue, CN Traveller and Architectural Digest – which would certainly open some doors, one would imagine. The 30-year-old born-and-bred Brit is a muse for many, working for the most prestigious fashion houses from Oscar de la Renta to Chanel. Want more stories like this? Follow STYLE on Facebook , Instagram , YouTube and Twitter .