Inside Taylor Swift’s star-studded Eras Tour film premiere: everyone from Beyoncé to Barbie’s Simu Liu and Adam Sandler turned out to support the singer, who announced more screenings due to demand
Pop superstar Taylor Swift premiered her Eras Tour concert film in front of fans and celebrities on Wednesday, shortly after announcing that the movie would debut a day early because of “unprecedented” ticket demand.
Taylor Swift: The Eras Tour was set to open in theatres worldwide on Friday, October 13, but high interest prompted Swift to add earlier screenings in some markets.
“Look what you genuinely made me do: due to unprecedented demand we’re opening up early access showings of The Eras Tour Concert Film on Thursday in America and Canada!!” the “Anti-Hero” singer wrote on social media.
Additional showtimes were also being added for the weekend, Swift said.
Swift stepped on to a red carpet in a strapless pale blue gown for the film’s world premiere. She posed for selfies with fans who scored a seat in one of 13 auditoriums in an AMC Theatre at an outdoor mall in Los Angeles.
“I’ve never had this much fun in my life as I had at the Eras Tour,” she said.
Ticket sales for Swift’s movie, which is being distributed by AMC Theatres, are expected to set records for a concert film, and industry analysts have been upping their forecasts.
Box Office Pro projects the movie will take between US$105 million and US$140 million in the United States and Canada over its opening weekend.
- ‘Look what you made me do’, Swift joked as she announced several early access screenings of her new concert film Taylor Swift: The Eras Tour due to ‘unprecedented demand’ this week
- Wearing a stunning blue dress and surrounded by her dancers and band on the red carpet, Swift said she’d ‘never had this much fun in [her] life’ and thanked fans for their ‘preparation and passion’