Famous shoemaker Christian Louboutin entered the world of beauty with nail varnish two years ago, followed by a grand collection of lip tints and, most recently, the brand ventures into women’s fragrance.
“I wanted to celebrate women and their desires,” Louboutin says. “I wanted these fragrances to enhance an aspect of [a woman’s] personality, or perhaps reveal something about her that no one knew before, maybe not even her, just tell a secret, a story.”
The first collection of Louboutin Fragrance includes three unique scents - Bikini Questa Sera, Tornade Blonde and Trouble in Heaven.
While the Bikini Questa Sera boasts refreshing jasmine and tuberose scents, the Tornade Blond emits an ultra feminine note of red rose, sweet violet and cassis. The aptly named Trouble in Heaven extracts luscious notes of iris, patchouli and tonka for a sensual and opulent scent.
“In a way, creating these fragrances is like being a film director. Some directors want to control the acting process, others want to reveal the power of character and personality. This is what I try to evoke with shoes and now with the alchemy of fragrance. I want to give women the means to express themselves and to delight in their femininity,” Louboutin adds.
Like the previous Louboutin beaute launches, the eye-catching packing is always expected. This time, the shoe maestro collaborated with famous designer Thomas Heatherwick - known for the Olympic cauldron of London Olympics - for a glass bottle with a central aperture. The bottle creates the illusion that the “liquid is alive”.
The Christian Louboutin fragrances, priced at HK$2,400 per bottle, will be available in Hong Kong on October 7 in Louboutin’s Central store, Lane Crawford at IFC Mall and on Lanecrawford.com