Playful Chanel opens Coco Game Center, its innovative beauty pop-up arcade
What happens when you put moisturiser on Mario? Or lip rouge on Pac-Man? Let’s find out!
The wait is over!
After travelling through Seoul, Tokyo, Shanghai and Singapore, Chanel’s innovative arcade pop-up, aptly named the Coco Game Center, has arrived in Hong Kong.
With arcade activities including racing games, bubble games, crane games and a game of chance, every “kidult” will enjoy exploring Chanel’s various beauty products while hacking and slashing their way to victory.
We’re especially looking forward to seeing the six new shades of Rouge Allure Ink, which will be exclusively launched at the Coco Game Center.
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Relive childhood memories of video games while exploring the high-fashion house’s make-up products at Hong Kong’s Pacific House from May 31