A shopper walks past a LVMH Moet Hennessy Louis Vuitton SE store at the Esentai Mall in Almaty, Kazakhstan. Louis Vuitton owner LVMH has just invested heavily in online fashion search business Lyst. Photo: Bloomberg

Louis Vuitton owner LVMH turns to e-commerce with Lyst investment

The move comes at a time when luxury brands are trying to expand their online presence and attract younger shoppers

Topic |   Fashion

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A shopper walks past a LVMH Moet Hennessy Louis Vuitton SE store at the Esentai Mall in Almaty, Kazakhstan. Louis Vuitton owner LVMH has just invested heavily in online fashion search business Lyst. Photo: Bloomberg
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