K-pop star-turned-entrepreneur Jessica Jung: it’s natural to feel nervous when starting something new
We caught up with A-lister at The Landmark Mandarin Oriental in Hong Kong to talk business, eyebrows and loungewear
Forbes magazine put her on its 2017 list of Asia’s top 30 under 30 – highlighting the world’s best and boldest leaders, creators and thinkers.
Vogue America loves her. So do her 7.4 million Instagram followers, who call her their “lovely ice queen”.
Jessica Jung Soo-youn may be best known to many people for her star turn as one of the original members of K-pop girl group Girls’ Generation – also known as SNSD – which was formed in 2007.
The 29-year-old has since carved out a successful career with a trajectory that she can proudly call her own.
She runs her own fashion brand, Blanc & Eclare – specialising in denim, clothing, eyewear, skincare and accessories – sits in the front row at the hottest fashion shows and is a star of film and television, including joining her sister, Krystal, in the hit reality show, Jessica & Krystal.
With her star continuing to rise, it was no surprise to learn that in May Jung signed up with United Talent Agency, which stars such as actor Benedict Cumberbatch, the television presenter and former model Tyra Banks and pop singer Mariah Carey, all call home.
Born in San Francisco to a South Korean family, Jung speaks fluent English as she discusses her role as creative director of Blanc & Eclare, which sells casual, ready-to-wear clothes, accessories and skincare products in more than 70 places worldwide.
Unstoppable in her plans to achieve global status as a woman of multi-hyphenated-talents, she was in Hong Kong to officially launch her collaborative effort with The Landmark Mandarin Oriental – a loungewear collection imbued with her favourite shades of cool blue.