South Korean actress Song Hye-kyo (left) is the face of Korean brand Sulwhasoo, while Japanese actress, model and singer Ayase Haruka is brand ambassador for Japanese cosmetics brand SK-II.
South Korean actress Song Hye-kyo (left) is the face of Korean brand Sulwhasoo, while Japanese actress, model and singer Ayase Haruka is brand ambassador for Japanese cosmetics brand SK-II.
Beauty
Style /  Luxury

Japan or Korea? How J-beauty and K-beauty cosmetics and skincare compare

Japanese and Korean beauty products are deeply rooted in their own traditions and cultures. Here are our top picks from both camps

Lim Li Ying
Lim Li Ying

Updated: 12:03pm, 18 Jul, 2019

Why you can trust SCMP
South Korean actress Song Hye-kyo (left) is the face of Korean brand Sulwhasoo, while Japanese actress, model and singer Ayase Haruka is brand ambassador for Japanese cosmetics brand SK-II.
South Korean actress Song Hye-kyo (left) is the face of Korean brand Sulwhasoo, while Japanese actress, model and singer Ayase Haruka is brand ambassador for Japanese cosmetics brand SK-II.
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