How does Lee Si-young, diva of Netflix’s Sweet Home, spend her money? The K-drama star, TikTok legend and former amateur boxer loves bags from Chanel, Gucci and Dior

- She shows off designer fashion on Instagram and hiking gear on YouTube, but also donated US$8,800 to help mums affected by Covid-19 in 2020
- She has also modelled for K-beauty brands Meditherapy and Lacvert, and once got ‘Lee Si-young’s Mask Pack’ trending online
Lee Si-young is one of K-drama’s hottest talents at the moment. Fans around the world love her popular Netflix series Sweet Home and her TikTok videos have gone absolutely viral – making her the first Korean actress to achieve a hundred million followers on the platform.

Building on her fan base, Lee has appeared on several TV variety shows including Omniscient Interfering View. She has picked up some advertisements too, including the beauty brand Meditherapy.
It seems she is making the most of her career resurgence at age 38, but how does she spend her millions?
She is warm-hearted
Just like Seo Yi-kyung, Lee’s character in Sweet Home who is a brave leader more than happy to help other people, the actress has a warm heart and is always willing to help others in need.

Her donation in February 2020 for single mothers struggling with Covid-19 restrictions warmed many people’s hearts. She donated 10 million won (US$8,800) to Beautiful Foundation to be used as an emergency fund in the city of Daegu. Daegu was particularly badly hit by the pandemic at that time, and many small businesses run by single mums faced difficulties. Lee felt that as a “mother needs to be strong enough to protect the whole family”, she would focus on them.
She also donated to help with child abuse issues. Earlier this year, the “Jung-in incident” – named for the child involved – went viral online and made many netizens angry. The girl died at a hospital on October 13 as a result of traumatic injury to her pancreas and many people took part in an online petition for her adoptive parents to be punished. Lee donated 20 million won (around US$18,000) to be used to reform the legal system, file lawsuits, to back research and to educate victims of child abuse.