Marie Kondo is first among a crop of social media superstars taking cleaning and decluttering to the next level amid the coronavirus pandemic. Photo: @mariekondo/Instagram
Marie Kondo to Sophia Hinchliffe – the Instagram ‘cleanfluencers’ who make housework hip in Covid-19 lockdown
Coronavirus has forced us all to rethink our living spaces and pursue a heightened home cleanliness – and IG channels like Clean Mama, Clean My Space and The Organised Mum have emerged as unlikely online superheroes leading the fight against clutter and dirt
Marie Kondo is first among a crop of social media superstars taking cleaning and decluttering to the next level amid the coronavirus pandemic. Photo: @mariekondo/Instagram
