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Luxury

Milan Fashion Week: Giorgio Armani channels natural vibes with ‘Earth’ spring/summer 2020 show

STORYReuters
Unveiled at Milan Fashion Week, Giorgio Armani’s spring/summer 2020 invokes the natural world with earthy tones and floral prints. Photo: EPA-EFE
Unveiled at Milan Fashion Week, Giorgio Armani’s spring/summer 2020 invokes the natural world with earthy tones and floral prints. Photo: EPA-EFE
Fashion

On home turf, 85-year-old ‘King Giorgio’ kicked off the seasonal unveil with his trademark trouser suits, presenting short jackets with round collars and shoulders, exploring earthy tones and floral prints

Giorgio Armani paid tribute to nature in the spring collection for his main line, using earthy tones, floral prints and intricate embroideries in the Milan Fashion Week presentation.

The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: Reuters
The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: Reuters
The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: EPA-EFE
The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: EPA-EFE

The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: EPA-EFE
The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: EPA-EFE
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The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: AFP
The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: AFP
It is a metaphor of femininity but also the representation of a gradual lightening and a link with nature’s elements, filtered down through creativity and imagination
Giorgio Armani

The 85-year-old designer, affectionately called “King Giorgio” in his native Italy, kicked off the “Earth” spring/summer 2020 show, on September 21, with his trademark trouser suits, presenting short jackets with round collars and shoulders.

The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: EPA-EFE
The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: EPA-EFE

In an intimate courtyard setting, models then strutted in slim or loose trousers, sometimes silky with zips, flowing or slit skirts and loose organza parkas that had bows at the front.

The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: EPA-EFE
The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: EPA-EFE
The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: AFP
The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: AFP
The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: AFP
The Giorgio Armani spring/summer 2020 collection was unveiled during Milan Fashion Week. Photo: AFP

The initial earthy tones in brown, dark blue and grey lightened to paler blues seen on suits, waistcoats and sleeveless tops, and the collection ended in light pink and grey shimmering evening wear.

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