Best of K-pop fashion: BTS served seven stellar Louis Vuitton looks at the Grammys while Blackpink’s Rosé flaunted a Saint Laurent mini dress for On the Ground shows

Stylish stars: Son Ye-jin, Jun Ji-hyun and Rosé. Photos: Alexander McQueen, @maisonvalentino; @roses_are_rosie/Instagram

Korean idols and actors often turn to fashion maisons to express themselves – whether to show off their personal style or embody the characters they play.

In this edition of STYLE’s regular Korean celebrity fashion round-up, Son Ye-jin finds her fashion match in Valentino, BTS wears matching Louis Vuitton at the Grammys, Blackpink’s Rosé showcases a variety of hot looks and Jun Ji-hyun slays in Alexander McQueen.

Son Ye-jin is named Valentino’s new muse

Son Ye-jin, Valentino Photo: @maisonvalentino/Instagram
Son Ye-jin is having a moment. Starting off the year with breaking news of her much-anticipated reel-to-real relationship with Crash Landing On You co-star Hyun Bin, there’s no dulling Son’s shine, as she has just been announced as one of Valentino’s new Di.vas. (Was her recent enthusiasm for the brand a hint at things to come?)

“Son Ye-jin is seen as a symbol of strength and freethinking for the newest chapter of Valentino Collezione Milano,” the Italian fashion house announced via its social media. In her new role as a muse of Valentino, she debuted six looks from the brand’s spring/summer 2021 repertoire in the chic colour palette of black, white and pink. 

Jun Ji-hyun carries Alexander McQueen’s latest accessories

Jun Ji-hyun for Alexander McQueen’s spring/summer 2021 collection. Photo: Alexander McQueen
The iconic actress was recently photographed in the brand’s spring/summer 2021 collection, featuring outfits in neutral tones and structural silhouettes, while carrying the latest sculptural mini jewelled satchel in black and white leather with an organically-shaped handle.

Grammy nominees BTS serve winning looks in Louis Vuitton 

BTS in Louis Vuitton at the Grammys. Photo: @louisvuitton/Instagram
A week ago, Armys – or BTS fans – from all over the world anticipated the band’s appearance at the Grammys, which the seven members graced in handsome Louis Vuitton looks from the autumn/winter 2021 menswear collection.

Reflecting their individual aesthetics, the Bangtan Boys showcased seven different takes on artistic director Virgil Abloh’s sportswear-meets-chic garb in modest tones of camel, black and white. Definitely winning looks, seven times over. 

A preview of BTS’s guest appearance on the show You Quiz on the Block also reveals the members clad in head-to-toe Louis Vuitton. This time the boys went for a black, white and denim blue palette. Their casual looks were coordinated as always, with each outfit suited to their personal style.

Rosé flaunts one killer outfit after another in On the Ground

Blackpink’s Rosé finally staged her first solo release “R” featuring the song On the Ground. From her MV to her stage performances, Rosé kept her looks fierce and fresh, donning bodysuits and baby doll dresses in cuts that showed off her slim figure, accentuating the looks with chunky boots.

A few favourites include her hot pink tube dress by Australian label Alex Perry, which she wore with a black Saint Laurent leather jacket, and a pair of Dolls Kill boots. She wore the full-length skirt on the MV, but transformed the dress into a mini version for her performance on SBS’s Inkigayo.

Rosé for her solo stage On the Ground. Photo: @roses_are_rosie/Instagram

On M Countdown, meanwhile, Rosé rocked the grunge trend with an plaid dress by Rokh, a London-based fashion house led by Seoul-born designer Rok Hwang. Her accessories were a Tiffany & Co. wrap necklace and a pair of Dr Martens. 

Rosé for her solo stage On the Ground. Photo: @roses_are_rosie/Instagram
The Saint Laurent global ambassador also wore a shiny, asymmetrical, one-shoulder mini dress from the luxury brand for her Music Core performance. 

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  • Hot on the heels of her relationship bombshell with Crash Landing on You co-star Hyun Bin, Son Ye-jin was just announced as Valentino’s new muse
  • K-pop idol Rosé ran the gamut of Korean and global fashion brands alike, donning a Tiffany & Co. necklace, Dr Marten shoes, and Rokh and Alex Perry dresses