Getting all ruffled with Valentino’s haute couture autumn/winter 2021 collection. Photo: Valentino
Getting all ruffled with Valentino’s haute couture autumn/winter 2021 collection. Photo: Valentino

Explainer |
How do luxury brands get haute couture status? Only 17 fashion maisons – like Dior, Chanel and Armani Privé – are recognised as such for their US$150,000 bespoke gowns

  • French body FHCM sets the rules for haute couture ateliers, which can spend over 1,000 hours on a bespoke gown – while a tailored Savile Row suit only requires 90
  • Schiaparelli, Maison Margiela and Jean Paul Gaultier are on the list as well as foreign members including Valentino, Atelier Versace and Fendi

Getting all ruffled with Valentino’s haute couture autumn/winter 2021 collection. Photo: Valentino
Getting all ruffled with Valentino’s haute couture autumn/winter 2021 collection. Photo: Valentino
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