Will Pokemon Sleep make us want to stay in bed longer?
- The company that brought you Pokemon Go says its next goal is to turn sleeping into entertainment
Having trouble waking up in the morning? Not getting enough sleep? The company that brought you Pokemon Go may has a solution: a game “played” by sleeping.
Pokemon Company said on Wednesday it would release a new smartphone game called Pokemon Sleep in 2020, turning sleep into entertainment.
The firm created the wildly popular Pokemon Go app, a game that let players walking the real world hunt virtual Pokemon, in 2016.
“Now we set our sights on sleeping,” president Tsunekazu Ishihara told reporters.
“It’s a game with which you look forward to waking up,” he said. “Turning sleeping … into entertainment is our next goal.”
Ishihara offered little detail on the game, but Nintendo – which helped develop Pokemon Go – said during the press conference in Tokyo that they are rolling out a new device that can track players’ sleep and send data to their smartphone.
The announcement sparked a social media frenzy, and plenty of quips.
“I can’t wait to be an e-sports player now that sleeping is part of gaming,” wrote one Twitter user.
“Pokemon Sleep. At last, a valid excuse for that extra six hours in bed,” wrote another.