Leopard-print midi skirts and 6 other millennial trends in the United States this summer
‘Hot Girl Summer’ catchphrase, Lil Nas X’s song Old Town Road, novel Normal People and must-visit Lisbon among things to catch on with young adults over the season
Summer may be drawing to a close, but its defining trends are still thriving. Many of these trends originated last autumn or in the spring, but millennials brought them to the fore this summer.
Did every woman in Manhattan wake up one morning and decide to buy a leopard-print midi skirt?
Millennials in the United States have been reshaping the food and beverage industry with their preferences for spiked seltzer (carbonated water) and cannabidiol (CBD) – an active ingredient in cannabis derived from the hemp plant – redefining the leopard print in fashion, and remixing rap with country when it comes to music.
From this summer's look to its catchphrase, check out the peak millennial summer.
The drink: hard seltzer
In The New York Times, writer Sheila Marikar described seltzer as “the drink of summer 2019”.
Yet it’s hard seltzer that really kicked off this summer, thanks to young millennial men who identify as “bros”.
At barbecues, on beaches and at fraternity parties, legions of men have suddenly been signing the praises of hard seltzer.
At barbecues, on beaches, and at fraternity parties, legions of men have suddenly been singing the praises of hard soda water