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From PewDiePie to Jeffree Star: here’s how much the 10 top-paid YouTube stars make per minute

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From left: Jeffree Star, Ryan ToysReview and PewDiePie. Photos: Getty Images; YouTube
From left: Jeffree Star, Ryan ToysReview and PewDiePie. Photos: Getty Images; YouTube
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Creators have turned their passion into profit posting videos of anything from playing with toys to a make-up tutorial – making up to US$10,000 per minute of video

The most successful YouTubers can rake in millions of dollars by regularly posting videos of anything from playing with toys to a make-up tutorial, or simply making comments while playing their favourite video games.

Notable names like PewDiePie, Logan Paul and Jeffree Star have made their living creating content on the video platform, by giving viewers what they want. These YouTubers brought in more than US$10 million each in 2018 by turning their passion into profit.  

Using Forbes’ list of the 10 highest-paid YouTube stars in 2018, video search engine Petey Vid calculated how much those YouTubers earned per minute of video on their respective YouTube channels. The results may surprise you: Some of the most lucrative stars earn over US$10,000 for each minute of video they publish.

Here’s how much the highest-paid YouTubers from 2018 made per minute of YouTube video:   

Jacksepticeye (aka Seán McLoughlin): US$1,075.57 per minute

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An Irish Let’s Play Star who raised US$1 million for charity in 2018.
An Irish Let’s Play Star who raised US$1 million for charity in 2018.

2018 earnings: US$16 million

Jacksepticeye initially came to fame when PewDiePie mentioned him in a video in 2013. His channel is based on the Let’s Play-style of gaming videos with accompanying swear-riddled commentary and charity live-streaming.

Markiplier (aka Mark Fischbach): US$1,393.41 per minute of YouTube video

A Let’s Play and sketch comedy star who is also known for charity live streams.
A Let’s Play and sketch comedy star who is also known for charity live streams.

2018 earnings: US$17.5 million

Markiplier is another YouTuber known for his video game commentary, but he's recently expanded into sketch comedy. He’s known for colourful commentary and oft-dyed hair – and he sometimes sports a pink moustache.

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