Has G-Dragon got the keys to China’s heart … and economy? Photo: @gd818king/Instagram Has G-Dragon got the keys to China’s heart … and economy? Photo: @gd818king/Instagram
Has G-Dragon got the keys to China’s heart … and economy? Photo: @gd818king/Instagram

K-pop in China – does G-Dragon’s Nongfu Spring deal signal the end of Beijing’s unofficial ban on Korean entertainment?

China blocked Korean music, drama and Hallyu culture in 2016, but a blockbuster sponsorship deal with BigBang’s G-Dragon, plus a warm welcome for the ‘King of K-pop’ at Asia’s We Are The World 2020 concert, suggest the cold culture war may finally be thawing

Topic |   K-pop, Mandopop and other Asian pop
Has G-Dragon got the keys to China’s heart … and economy? Photo: @gd818king/Instagram Has G-Dragon got the keys to China’s heart … and economy? Photo: @gd818king/Instagram
Has G-Dragon got the keys to China’s heart … and economy? Photo: @gd818king/Instagram
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