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Celebrities

Fabio d’Angelantonio, CEO of Loro Piana, focuses on beauty and digital growth

STORYKim Soo-jin
Fabio d’Angelantonio - Loro Piana CEO
Fabio d’Angelantonio - Loro Piana CEO
Luxury CEOs

D’Angelantonio thinks digital platforms are as important to the younger generation as they are to older, more established clients

The latest instalment in our On Work / On Play series with luxury CEOs. This month: Fabio d’Angelantonio, CEO of Loro Piana

ON PLAY

Q. What was your first job?

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A. My first professional experience was in a publishing house, an international children’s book company. I learned a lot in this company but what I liked the most was the approach, the attention to detail. We created books for children, for a new generation, which accompanied them while they were growing up: [having] the right content and the right images were paramount. I felt a big sense of responsibility. This approach is something that stayed with me constantly, throughout all my professional experience: the important role of beauty in everything we do.

Q. What was your best memory from any job you’ve had so far?

A. It is linked to repositioning and relaunching Ray Ban, which is now one of the most recognised and appreciated brands in the world.

Q. What is the one thing you can’t spend a day without?

A. The Loro Piana Open Walk Shoes. They are beautiful, comfortable, and they match perfectly with every outfit. Once you try them on, it is difficult to go back to any other shoes. They’re addictive.

ON WORK

Q. How important is digital presence for Loro Piana?

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