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Celebrities

Who are the top 10 Instagram earners in 2018?

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Selena Gomez, Kylie Jenner and Beyoncé are among the top 10 Instagram earners. Photo collage: LuxuryLaunches
Selena Gomez, Kylie Jenner and Beyoncé are among the top 10 Instagram earners. Photo collage: LuxuryLaunches
Icons and Influencers

The youngest Kardashian-Jenner sister tops the list with a whopping US$1 million per sponsored post

Instagram may have started out as a social media platform to post selfies and pictures of food, but it has quickly turned into a gold mine for anyone savvy enough to earn “influencer” status. Influencers make money from ads and sponsored posts.

While influencer status was previously reserved for web content creators like bloggers, these days anyone from models to actresses and even reality stars can be one. Recently, the UK-based data company Hopper HQ released its list of Instagram’s highest earners and to nobody’s surprise, the list features three of the five world famous Kardashian-Jenner sisters.

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1. Kylie Jenner: 111 million followers, US$1 million per post

The youngest Kardashian-Jenner sister leads the pack with a whopping US$1 million per sponsored post. She usually promotes her own make-up brand on her Insta, but you will also find the occasional ad for hair gummies.

2. Selena Gomez: 139 million followers, US$800,000 per post

A picture of Selena sipping coke through a straw was Instagram’s most liked images for a while so of course, she is on this list. Puma was one of the brands that recently wrote her a paycheck for an Instagram ad.

3. Cristiano Ronaldo: 137 million followers, US$750,000 per post

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