A scene from the 2010 edition of CCTV’s annual Lunar New Year programme. Photo: China Foto Press

Why ‘Chunwan’, China’s Lunar New Year gala, is the world’s most-watched TV show

The glitzy variety programme, which has social media buzzing in anticipation before each annual broadcast, attracted a whopping one billion viewers in 2018

Topic |   Lunar New Year

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A scene from the 2010 edition of CCTV’s annual Lunar New Year programme. Photo: China Foto Press
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