Hermès’ new fragrance for men, H24, is named after the luxury brand’s ready-to-wear men’s fashion collection. Photo: Hermès Parfums
Curations: Hermès unveils H24, a signature men’s fragrance developed with a nose for luxe fashion
- The French maison launches its first major follow-up to Terre d’Hermès after 15 years with a scent that fuses natural essences and biotechnology
- Perfumer Christine Nagel was inspired by the label’s ready-to-wear line for men, using a synthetic molecule to evoke the smell of a tailoring workshop
Hermès’ new fragrance for men, H24, is named after the luxury brand’s ready-to-wear men’s fashion collection. Photo: Hermès Parfums