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Tech & Design

The ideal home, designed by the House of Pierre Frey, is eclectic yet classic

STORYReggie Ho
The company prides itself to be inventive and deeply eclectic while maintaining a lineage that is unmistakably French
The company prides itself to be inventive and deeply eclectic while maintaining a lineage that is unmistakably French

The company prides itself to be inventive and deeply eclectic while maintaining a lineage that is unmistakably French

The House of Pierre Frey, founded in 1935, creates, edits and manufactures upholstery fabrics. In recent years, it has expanded its product range to wallpapers, wall coverings, custom-made carpets and rugs, and furniture.

But before you decide that all its products are traditional and classical, think again. The company prides itself to be inventive and deeply eclectic while maintaining a lineage that is unmistakably French.

Its inspiration comes from different times and places, from the art of far-away ethnic groups to 18th century France to contemporary art. Patrick Frey, son of the house’s founder and who is now at the helm of the company, has worked with collaborators from all walks of life, including a graffiti artist.

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At a recent event in Hong Kong, STYLE had breakfast with son and father Matthieu and Patrick Frey of the maison Pierre Frey. Every design has a story behind it, inspired by history, a collaborator whose path crossed Patrick’s or just something Patrick happened upon when strolling the streets.

Patrick likes working with different people all the time to ensure the eclecticism the maison is famous for, but he’s also “the chef in the kitchen” to ensure all outcomes are in line with the maison’s heritage.

In the video below, he introduces two very different examples of Pierre Frey’s upholstery designs.

STYLE then approached Frey with two scenarios, to seek his insight and expertise on how to deck out a dream home:

A family with a two-year-old son and a four-year-old daughter. The parents know the children will grow up fast, and they want shared areas in the house where the family can grow together.

The living room has to be intimate, as a place of exchange with the children.

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