Gong Yoo lends a hand to launch Asus Zenfone 4

Aug 21 , 2017

Last week, ASUS unveiled the Zenfone 4 in Taipei

Last week, ASUS unveiled its highly anticipated Zenfone 4 smartphones in grand style topped with the appearance of ASUS’s Asian-Pacific brand ambassador, Gong Yoo.

The family of smartphones – Zenfone 4, Zenfone 4 Pro, Zenfone 4 Selfie and Zenfone 4 Selfie Pro, Zenfone 4 Max and Zenfone 4 Max Pro – was launched at the “We Love Photo” Asia press event.

Tapping on the dual camera trend, all the smartphones feature dual rear or dual front cameras. The goal is obvious, to capture the best photos in any scenario.

Gong Yoo takes selfie with a fan as he attends a news conference launching ZenFone 4 smartphone. Photo: EPA

Targeting the selfie lovers is of course the Zenfone 4 Selfie, model ZD553KL, which takes the dual camera function to the next level with a dual front facing 20MP camera and a single 16MP rear facing camera.

Gong Yoo attends a news conference launching ZenFone 4 smartphone made by Taiwan's Asus Tek Computer in Taipei. ASUS signed Gong Yoo as the Asia-Pacific spokesman for ZenFone 4. ASUS claims that the 5.5 inch ZenFone 4 is more powerful and more professional, but thinner than ZenFone 3. Photo: EPA

Powered by Qualcomm Snapdragon 430 Octa-core processor, the phone comes with 4GB of memory, 64GB of expandable storage and 3,000mAh battery.

As for the Zenfone 4 Selfie Pro, model ZD552KL, it also boasts a dual front facing camera which is equipped with 24MP DuoPixel image. The back camera is the same as that of Zenfone 4 Selfie.