Thierry Stern, president of Patek Philippe, says holding an exhibition is an important way of engaging customers on a personal level. Photo: HandoutsThierry Stern, president of Patek Philippe, says holding an exhibition is an important way of engaging customers on a personal level. Photo: Handouts
Thierry Stern, president of Patek Philippe, says holding an exhibition is an important way of engaging customers on a personal level. Photo: Handouts

Why Patek Philippe will never open a museum outside Geneva – and why the trade war is no big deal if you’re a luxury watchmaker

In the latest instalment in our series with luxury CEOs and presidents, we sat down with Patek Philippe president Thierry Stern at the Patek Philippe Watch Art Grand Exhibition in Singapore – and discovered why a watchmaker president seldom wears a prototype

Topic |   Luxury CEOs
Thierry Stern, president of Patek Philippe, says holding an exhibition is an important way of engaging customers on a personal level. Photo: HandoutsThierry Stern, president of Patek Philippe, says holding an exhibition is an important way of engaging customers on a personal level. Photo: Handouts
Thierry Stern, president of Patek Philippe, says holding an exhibition is an important way of engaging customers on a personal level. Photo: Handouts
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