Kendall Jenner’s ad for Pepsi is just one example of a major brand’s lack of sensitivity when rolling out a marketing campaign. Photo: handout
When ads go bad: Burger King UK’s Women’s Day tweet, the Kendall Jenner Pepsi furore, Donald Trump’s Macy’s mayhem and 3 more sensitivity scandals that shocked us
- Kendall Jenner’s Pepsi ad appeared to exploit protests like #BlackLivesMatter while KitchenAid tweeted a joke about Barack Obama’s dead grandmother
- Victoria’s Secret’s ‘The Perfect Body’ tagline was criticised for body shaming while a Bloomingdales’ ad seemed to condone date rape
Kendall Jenner’s ad for Pepsi is just one example of a major brand’s lack of sensitivity when rolling out a marketing campaign. Photo: handout