Concerns about the global economy had spooked many major companies into slashing their marketing budgets in 2013. Photo: K.Y. Cheng
Concerns about the global economy had spooked many major companies into slashing their marketing budgets in 2013. Photo: K.Y. Cheng

Digital campaigns boost HK advertising market

Expenditure up 16pc to hit new record as online and mobile campaigns post highest growth

Concerns about the global economy had spooked many major companies into slashing their marketing budgets in 2013. Photo: K.Y. Cheng
Concerns about the global economy had spooked many major companies into slashing their marketing budgets in 2013. Photo: K.Y. Cheng
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